Death's Door Prods

E3 2012: Sony Cut Down Vita At Press Conference To Save Time

Sony has had a lot of trouble pushing units of the PlayStation Vita. So you would have thought the handheld system would be sitting in the spot light at the Sony Press Conference this year, talking about additions to the hardware and showcasing tons of games. That however, is not the case at all. Sony really did nothing with the Vita on stage this year. The most it got was letting us know that PlayStation All-Stars Battle Royale would be seen with cross game play, Assassin’s Creed III: Liberation would hit around the time it’s counterpart on PS3 and only a mention with a title card for Call of Duty: Black Ops Declassified.

Half of Sony’s presser should have been about the Vita and all the games they have lined up for it. Hell the fact that it felt like they crapped to get by one more year with PS3 titles until they announced a PS4 makes it feel like Sony isn’t taking the Vita seriously.

Now I hear the reason Sony did not show as much Vita games because of a time crunch is insane! I loved Wonderbook and think that tech is very interesting and cool, but it could have taken a backseat to the PlayStation Vita at least. Instead of giving it twenty or so minutes, they could have gotten the point across in five minutes and wait until next year maybe to stretch it’s legs more.

Anyway, in an interview with VG247, Sony Worldwide Studios president Shuhei Yoshida had this to say for why the Vita wasn’t the flagship at this years Sony presser. “It was our fault for not spending enough time on PS Vita content. We have 25 new games on the show floor, playable during E3…S o we could have shown more during the press conference. But I observed that the PR team’s one big focus was to make the conference shorter this year. We have been criticized for having a long conference in the past. So this year’s focus was let’s make it very compact and impactful.”

I don’t know about you, but I have to assume people bitching about a long press conference is better then people bitching that you don’t care about your own handheld system.

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